by admin | Jan 24, 2024 | Ad tech & Ad Ops, Blog
Expanding your website’s ad revenue with Google Ad Exchange (Google AdX). Learn about the definition, how it works and unlock the potential of Google AdX for effective ad monetization. Established in 2009 as a rebranding and expansion of the DoubleClick Ad Exchange,...
by admin | Jan 17, 2024 | Ad tech & Ad Ops, Blog
What lies ahead for programmatic advertising trends in 2024? This cutting-edge marketing approach, powered by algorithms and user behavior, continues to reshape digital advertising. Programmatic ads promise to be more precise and efficient, transforming marketing by...
by admin | Jan 9, 2024 | Blog, Google Adsense
If you are new to the online publishing business and looking for a method to earn money from your websites, Google AdSense is the perfect choice! Here’s how it works and how you can get started. Since its launch in 2003, Google AdSense has emerged as the leading...
by admin | May 1, 2023 | Ad tech & Ad Ops, Blog, Header bidding
Choosing one between header bidding and ad mediation can be a tricky choice as one needs to be well-versed with the nuts and bolts of both these technologies. That’s why we’ve come up with this blog. So dive in and discover valuable insights about header...
by admin | Dec 30, 2021 | News
New Year is always followed by Christmas. The time for celebration and gathering is about to begin. We know that this past year has full of challenges and difficulties due to COVID-19. May this Christmas end the present year on a cheerful note and make way for a fresh...