Users with high level of engagement generate 110x more revenue compared to one-off visitors.
As AI-driven search reduces organic traffic and user attention becomes harder to hold, publishers who rely solely on traditional ad units are seeing diminishing returns.
The ones pulling ahead are those who have shifted their focus from chasing traffic to building genuine audience engagement. From there. they can start monetizing that engagement across multiple revenue streams.
Our latest webinar “From Views to Value: Building High-Engagement Monetization Engines” brings together two industry experts to show you exactly how to make that shift.
What you will learn
- How to build content that attracts qualified audiences and keeps them coming back
- Strategies to activate revenue streams beyond standard display advertising
- How to future-proof your monetization model against new traffic disruptions
Meet the speakers
Bunga Anggraini
Head of Partnerships, Southeast Asia
The Marvel of Everything
Zoe Nguyen
Leader, Global Media Team
Geniee International