Unraveling the dynamics of Adtech in Southeast Asia in 2025 – and what’s to come in 2026.
Southeast Asia (SEA) ranks among the world’s flourishing markets for AdTech innovation. With a growing and tech-savvy population, it presents ample opportunities for publishers across niches. However, it also comes with its own set of unique challenges in reaching, engaging, and retaining audiences across diverse markets.
What’s in this report?
- A summary of key developments in SEA AdTech landscape throughout 2025
- Predictions of important changes in 2026 in this section
- Recommended ad formats for mobile and in-app monetization
- Three solutions of Geniee that have helped clients drive real impacts and remarkable growths
