by Geniee team | May 23, 2024 | Blog, Google Ad Manager
Using Google Ad Manager for businesses is essential as Statista data shows Google holds a search traffic share of around 91.5%. Understanding and leveraging Google’s advertising ecosystem due to its dominance in the search market is almost crucial for...
by Geniee team | May 21, 2024 | Blog, Google Ad Manager
This guide navigates through the essentials of GAM Line Items, from creation to their impact on ad delivery, providing key insights for publishers to boost revenue and advertisers to refine targeting strategies. If you’re a publisher looking to maximize your...
by Geniee team | May 14, 2024 | Ad tech & Ad Ops, Blog
Explore the complex relationship between ads and CWV scores and their influence on users’ page experiences. As a web owner or an SEO specialist, do you often ask yourself about your website health scores? Or, , have you ever wondered why some websites load...
by Geniee team | May 9, 2024 | Blog
Deep dive into the definition and benefits of Google Multiple Customers Management in programmatic advertising. Uncover how it can improve customer relationships, streamline processes, and boost business growth. Renowned as a leader in online advertising, Google...
by Geniee team | May 6, 2024 | Blog
Users utilize the Google Search function to find out the answers to their queries. However, there are numerous websites exploiting this feature to deliver low-quality and even spam content. Consequently, Google has long employed distinct systems and policies to...
by Geniee team | Apr 24, 2024 | Ad tech & Ad Ops, Blog
Concerned about the disconnect between your website content and the ads in the inventories causing early page abandonment? Consider implementing contextual targeting. This technique can help address this issue and improve your website’s performance. ...
