by Geniee team | May 29, 2024 | Blog
Unlock the key to commanding an online presence through our guide on ad impressions. Although just a small metric in the realm of digital marketing, they can propel your brand’s influence to new heights and leave competitors in the dust! A study from...
by Geniee team | May 27, 2024 | Blog
Dive into the world of CPC and CPM advertising models, discovering their differences and advantages to optimize your online campaigns effectively. Introduction When launching an ad campaign, advertisers and publishers face crucial financial decisions regularly....
by Geniee team | May 23, 2024 | Blog, Google Ad Manager
Using Google Ad Manager for businesses is essential as Statista data shows Google holds a search traffic share of around 91.5%. Understanding and leveraging Google’s advertising ecosystem due to its dominance in the search market is almost crucial for...
by Geniee team | May 21, 2024 | Blog, Google Ad Manager
This guide navigates through the essentials of GAM Line Items, from creation to their impact on ad delivery, providing key insights for publishers to boost revenue and advertisers to refine targeting strategies. If you’re a publisher looking to maximize your...
by Geniee team | May 14, 2024 | Ad tech & Ad Ops, Blog
Explore the complex relationship between ads and CWV scores and their influence on users’ page experiences. As a web owner or an SEO specialist, do you often ask yourself about your website health scores? Or, , have you ever wondered why some websites load...
by Geniee team | May 9, 2024 | Blog
Deep dive into the definition and benefits of Google Multiple Customers Management in programmatic advertising. Uncover how it can improve customer relationships, streamline processes, and boost business growth. Renowned as a leader in online advertising, Google...
