by Ly Nguyen | Jun 25, 2023 | Blog, Google Ad Manager
Source: Freepik.com Google Ad Manager (GAM) is a powerful management platform built by Google that helps content creators, bloggers, and web publishers to maximize their income by monetizing their content. Using Ad Manager, these users can take full control of their...
by Ly Nguyen | Jun 16, 2023 | Blog, Header bidding
Source: Freepik.com Imagine two cats fighting over a single piece of food. They are both trying to get the same thing, so they have to compete with each other. This is kind of like header bidding – it’s a way for multiple buyers to bid on one ad space at the...
by Ly Nguyen | Jun 9, 2023 | Ad tech & Ad Ops, Blog
Source: Freepik.com Welcome to the fascinating world of AdTech, a realm where creativity meets technology, and innovation fuels growth. If you’ve ever wondered how the right ad finds you at the right time, you’re about to embark on a journey that unravels...
by Ly Nguyen | Jun 2, 2023 | Blog, Video
Source: Freepik.com Video ads have become an essential part of the digital advertising landscape, and publishers are increasingly turning to them as a way to generate revenue. In this blog, let’s deep dive into all that you need to know about video ads Have you ever...
by admin | May 1, 2023 | Ad tech & Ad Ops, Blog, Header bidding
Choosing one between header bidding and ad mediation can be a tricky choice as one needs to be well-versed with the nuts and bolts of both these technologies. That’s why we’ve come up with this blog. So dive in and discover valuable insights about header...