by Anh Bui | Jan 22, 2026 | Blog, Marketing Solutions
In today’s fragmented digital landscape, brands must cover multiple different advertising channels to win customers. This complexity calls for a holistic approach, with a prominent example being a full-funnel media strategy. A well-designed full-funnel approach helps...
by Anh Bui | Dec 22, 2025 | Marketing Solutions
In the digital age, to brands, consumers’ attention is not easy to earn. Despite seeing possibly thousands of ads daily, in the US, most people stated they only remember 1%-10% of the ads they had seen during the past 24 hours. Being seen, therefore, is no longer...
