by Anh Bui | Sep 22, 2025 | Blog
Match rate and fill rate – Key metrics for effective ad management Match rate and fill rate are two of the most important metrics in managing monetization via Google Ad Manager (GAM). However, many publishers have not yet understood thoroughly what they measure,...
by Anh Bui | Sep 19, 2025 | News
Over the past two weeks, Geniee Vietnam was pleased to host colleagues from its India and Japan teams as part of Geniee’s annual business retreat. During this visit, C-level executives engaged in extensive discussions in Hanoi to outline strategic plans for Geniee’s...
by Anh Bui | Sep 12, 2025 | News
Geniee is excited to announce that its sales management tool “GENIEE SFA/CRM” has received the “Good Service” award in the SFA (Sales Support System) category at the Autumn 2025 BOXIL SaaS AWARD. This is the seventh consecutive year that GENIEE SFA/CRM has received...
by Anh Bui | Sep 11, 2025 | Guide
Mid-Autumn Festival: An occasion for new revenue streams The Mid-Autumn Festival is one of Asia’s most celebrated traditions. To succeed during such a culturally meaningful occasion, advertising and campaigns must aim for high emotional resonance. At the same time,...
by Anh Bui | Sep 5, 2025 | News
Geniee, Inc. (Hereinafter “Geniee”) will exhibit at the “Sales Support EXPO” within the “Marketing & Sales World 2025 Summer Tokyo” exhibition, which will be held at Tokyo Big Sight from September 8 (Mon) to September 10 (Wed), 2025. This exhibition will bring...
