by Anh Bui | Dec 4, 2025 | Ad types, Blog
User behavior continues to shift toward mobile-first experiences, privacy expectations are rising, and competition for attention grows stronger each year. In this context, adopting formats that deliver both strong performance and a seamless user journey is essential...
by Anh Bui | Nov 28, 2025 | News
Geniee Co., Ltd. has announced official name changes for several overseas subsidiaries as part of the company’s ongoing effort to unify its global brand and enhance its international presence. The updates are as follows: United States Former name: Zelto Inc. New name:...
by Anh Bui | Nov 27, 2025 | News
Geniee International was excited to attend Google’s 2025 APAC TV Summit in Bangkok, Thailand from 18-20 November. This invited-only event featured insightful presentations from industry experts, which explored key advancements in the future of APAC’s big-screen...
by Anh Bui | Nov 20, 2025 | Guide
Unraveling the dynamics of Adtech in Southeast Asia in 2025 – and what’s to come in 2026. Southeast Asia (SEA) ranks among the world’s flourishing markets for AdTech innovation. With a growing and tech-savvy population, it presents ample opportunities for...
by Anh Bui | Nov 17, 2025 | Guide
How Flexible Sticky Ads realized up to three-digit growths across key metrics for Taiwanese publishers User attention is becoming increasingly difficult to capture – and even harder to monetize. In today’s landscape, user-first is the defining feature of...
